The cooler fall and winter months see people flocking to shorelines across the United States, as they embark on whale watching adventures from Florida to Alaska and Massachusetts to Hawaii! Your Whale’s White Ale t-shirt from Vintage Beer Shirt Club this month would be the perfect compliment to your whale watching adventures… or just to […]

Tudor Beer and Ale found its niche as the store brand for the famous Great Atlantic & Pacific Tea Company, better known as A & P.  The US grocery chain operated from 1859 to 2015, and was the largest grocery retailer in the nation for 60 of those years reaching its peak in 1930 with […]

TRU-BLU “Made at Home by Home Folks for Home Folks” Trademark abandonment 1997 Tru-Blu was the most successful of the beer and ales produced by Northampton Brewery Corporation of Lehigh Valley, PA. Situated in an area now rich in brewing history, Northampton began operation in the early 1900s. The brewery capitalized early on its location […]

Sun Valley was the very first ski resort in the United States, and from the day it opened in the winter of 1936 it was an instant success.  So marvelous was Sun Valley that it became known as “the American Shangrila”. National brewers soon realized the advantages of associating their brands with the Sun Valley […]

Guy Spearman was an entrepreneur who moved to the panhandle city of Pensacola, Florida in 1929. His first business venture was the Crystal Ice company, and after the repeal of prohibition in 1933, Spearman became a distributor for Budweiser and Schlitz. Draft beer required constant refrigeration, a service that he could easily provide through his […]

State Fair Beer This summer, as people across the country hop aboard Ferris Wheels and snack on popcorn and cotton candy at the state fair, we thought it fitting to bring you this vintage beer label. State Fair beer was brewed in Shamokin, PA by Fuhrman & Schmidt Brewing Company which operated until 1966. Ironically, […]

September 2018, We bring you artwork from a can and brewery in the Silver State.  We couldn’t pass up the opportunity to share this “royal flush” artwork from the Reno Brewing Company (RBC). Opening in 1903 as the fourth brewery in the city, RBC quickly became the largest and most successful in the area. Combining […]

The “First Thanksgiving” was celebrated by the Pilgrims after their first successful harvest in the New World in October 1621. While we attribute the commemoration of this day of feasting to the Pilgrims, we should also acknowledge that the Pilgrims were the first to bring BEER to America. History recounts that the Pilgrims landed at […]

Maier Brewing Co. had a long run as a successful and recognizable brand in the southern California area. While the majority of its labor was put into two labels: Maier Beer and Brew 102, they also produced several runs of smaller, trendy brews with Padre Pale Lager Beer fitting this bill in the early 1960s. […]

Rainier Brewing was established in Seattle, WA, tracing its roots back as early as 1883, but when the state of Washington implemented prohibition in 1916, four years before nationwide prohibition, the brewing corporation made the move to San Francisco, CA where it continued to operate under a variety of ownerships until its closure in 1999. […]

The city of Rochester, NY was a popular place for breweries at the end of the Twentieth Century. Its fertile soil made an excellent grain belt to grow wheat, barley and hops, and the Genesee River was an accessible water source for irrigation and ice houses. The city was extremely supportive of the industry, due […]